Content marketing strategies “Accessibility” for tour
operators, travel sales, GDS, content aggregators

 

Travellers with mobility impairment like to book their accommodations and trips over the mainstream channels. But mostly the visit of online platforms or local travel agencies leads to semi-functional offers because of missing information and consultants not being familiar with the needs and wishes of these customers.
By special user oriented preparation and marketing of your content, tour operators, supplier of distribution systems and content aggregators can benefit from the increasing demand for accessible/barrier-free accommodations and trips.

 

act conveys the therefor necessary understanding for the needs of the target group to your key position staff. Together with your product specialists we will develop new info-functions to extend your IT-solutions.

 

Advantage:

• Sustainable process enhancement due to optimised, target oriented content within your distribution system, Intranet or other interfaces.
• Service advantages for sales employees at the point of sale and in call/service centres
• Additional knowledge from travel agents will improve the consulting quality and customer loyalty towards the travel agencies.